Most business
owners in the small/medium market spend more time working in their business
than on it. They struggle to break the daily routine and succumb to the
“not enough time” conundrum. In comparison to their counterparts in
bigger businesses, they do not have the resources, professional development, or
systems in place to break out. But there is a way to change the game!

Clarity is a
game changer and drives success – for businesses, organizations, divisions, and
individuals alike. If people don’t know what you want to accomplish they can’t
help you achieve your goals and will substitute their own (goals) in place.

Clarity makes
for easier and better decisions. Good decisions are made by following a process
or framework. Great decisions are a function of how clear the objective is.
Lack of clarity breeds options, at some point developing options wastes
resources, with no way to determine which option delivers the most value, a
cause for indecision.

• Clarity leverages internal and
  external resources empowering
  others to act, innovate, and offer solutions that support the vision and
  goals. By sharing clear goals you change the equation for problem solving
  and innovation from one-to-many (aka top down) to many-to-one (frontline
  empowered). The result is exponential growth in organizational horsepower
  (the ability to do work, solve problems, and move toward the vision or
  goal) as you involve a greater and more diverse group of people.

• Clarity reduces conflict and
  stress, improves efficiency.
  We can all use a little help here. A common challenge in business is
  balancing resources with work. Typically, there is more work than there
  are resources. Conflict arises, causes stress, and requires intervention
  (management) to resolve. Clarity provides the basis of a self-governing
  process that reduces conflict (prioritizing the work by amount of return
  on goal/vision) and the need for management (the system for determining
  which resources will be deployed to achieve the targeted outcome) is
  lessened.

• Clarity greatly enhances your
  ability to find and retain the right people. People are the backbone of any
  organization. Hiring the right people for the right job and having the
  right diversity of people has proven to be more important to success than
  an idea. The easier and more clearly you are able to articulate where you
  want to go and what you want to achieve, the more powerful your appeal as
  an employer. People who are inclined with the same values and purpose will
  be attracted to your company.

The challenge
becomes finding a way to introduce a strong dose of Clarity to your leadership
style.  Defining what you want the future
to look like is not easy. It forces you to reflect and really understand what
is important.